Unlock unparalleled insights into the hospitality industry with Market Watch, our data and insight service designed to provide a comprehensive market view.
This service integrates four powerful data sets, available individually or in tailored combinations—with Oxford’s Outlet base at the centre—ensuring you get the specific insights you need to drive smarter decision-making.
Gain a detailed outlet-level view of the trading licensed universe across Great Britain and key international cities. Whether you’re analysing the local landscape or expanding into new markets, this dataset offers the foundational insights you need.
Our Market Watch service delivers unmatched industry insight, combining powerful datasets to provide a 360-degree view of the hospitality market. From venue performance and consumer behaviour to draught sales and price positioning, Market Watch empowers clients to make data-driven decisions with confidence.
Market Watch is available as a standalone service for each dataset or as a fully customised solution, combining the data you need to tackle your specific business challenges.
Take your strategy to the next level with Market Watch—unlocking the full potential of data and insight in the hospitality market.
Brand & Sales Planning
Identify opportunities, optimise sales strategies, and track brand performance.
Market Monitoring
Track real-time market performance, competitor activity, and emerging trends.
On Trade Reviews
Benchmark venue and brand performance with detailed on-trade insights.
Tender Support
Strengthen proposals with robust, data-backed market intelligence.
Price & Distribution Analysis
Understand pricing trends, regional variability, and product availability.
Consumer Profiling & Segmentation
Analyse consumer behaviour, demographics, and purchase patterns.
Trading Patterns & Trend Analysis
Identify shifts in consumer demand and market trends.
Churn Reports
Identify at-risk accounts and develop retention strategies.
Activation Analysis
Evaluate campaign performance, measure ROI, and assess impact by region and outlet style.
Salesforce & Callage Planning
Optimise resource allocation and sales team deployment.
Brand Matrix & Portfolio Analysis
Assess brand positioning and performance across venues.
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The Oxford Partnership Limited is registered in the UK and Wales with registration number 02522112.